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Kat Von D Drops Vegan Makeup Brush Set

The vegan activist and makeup mogul takes the next step in transitioning her brand Kat Von D Beauty to being completely cruelty-free with high-performing, synthetic brushes.

Vegan activist and beauty mogul Kat Von D announced this week the upcoming release of an entire line of vegan makeup brushes made with synthetic fibers. “We are living in amazing times right now where technology is making it so easy to make compassionate choices in the products we purchase without having to exploit animals,” Von D said to her 3.6 million Instagram followers. The makeup/tattoo artist committed to veganizing her entire beauty brand last year and has since debuted several vegan items—including an animal-free version of popular Shade + Light contour palette. Outside of the beauty industry, Von D supports animal-rights organizations such as Mercy For Animals and attended the Animal Rights National Conference in Washington, DC last weekend. Von D is also working on a 26-style vegan shoe line set to debut by the end of this year.

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Brothers Row Across Atlantic to Dispel Vegan Myths

Jude Massey and Greg Bailey are currently in the middle of the Atlantic ocean, rowing for hours and eating only plant-based meals to show that animal products are not necessary for extreme athletic abilities.
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Stand-Up Comic Adam Sank Goes Vegan for the Animals

The funnyman credits documentary What the Health for pushing him from vegetarianism to veganism.
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Cargill Invests in Plant-Based Protein

The animal agriculture feed supplier joins PURIS—the largest pea-protein producer in North America—in its mission to create sustainable plant-based foods.
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Muay Thai Fighter to Open Vegan Bakery in NYC

Vegan chef Watt Sriboonruang's Rawsome Bakery will land on Orchard Street in Manhattan—further veganizing a street occupied by vegan apparel company MooShoes and vegan store Orchard Grocer.
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Vegan Brand Breaks Indiegogo's Crowdfunding Record

Vegan meal shake startup Bear Brands raised more than $65,000 from 250 backers in the first day of its crowdfunding campaign.
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This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

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