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Kat Von D Drops Vegan Makeup Brush Set

The vegan activist and makeup mogul takes the next step in transitioning her brand Kat Von D Beauty to being completely cruelty-free with high-performing, synthetic brushes.

Vegan activist and beauty mogul Kat Von D announced this week the upcoming release of an entire line of vegan makeup brushes made with synthetic fibers. “We are living in amazing times right now where technology is making it so easy to make compassionate choices in the products we purchase without having to exploit animals,” Von D said to her 3.6 million Instagram followers. The makeup/tattoo artist committed to veganizing her entire beauty brand last year and has since debuted several vegan items—including an animal-free version of popular Shade + Light contour palette. Outside of the beauty industry, Von D supports animal-rights organizations such as Mercy For Animals and attended the Animal Rights National Conference in Washington, DC last weekend. Von D is also working on a 26-style vegan shoe line set to debut by the end of this year.

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Vegan Cupcakes Debut at Starbucks

Select South Florida locations of the major coffeehouse will now stock vegan passionfruit cupcakes courtesy of local vegan bakery Bunnie Cakes.
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Escaped Brooklyn Bull Rescued by NJ Sanctuary

A terrified bull became an internet sensation this week after escaping a slaughterhouse and roaming Prospect Park before finding safety at Skylands Animal Sanctuary.
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Dietitian-Backed Vegan Support Program Debuts in US

The new nutrition program—developed by registered dietitians—teaches people how to become life-long vegans.
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Leonardo DiCaprio Invests in Vegan Brand Beyond Meat

The mega-celebrity puts his money where his mouth is in an effort to advance the future of plant-based meat.
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Boston Celtics' Kyrie Irving Adopts Plant-Based Diet

The professional basketball player reveals he is moving away from animal products this season to fuel his performance.
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This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

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