News

General Mills Continues Plant-Based Investing Streak

The major food corporation led a $6.5 million investment round in probiotics startup Farmhouse Culture.

Last week, General Mills’ investment arm 301 Inc. led a $6.5 million investment round in plant-based probiotic startup Farmhouse Culture. “Our collective goal is for consumers across the country to have access to the full line of these products,” 301 Inc.’s general manager John Haugen said. California-based Farmhouse Culture produces fermented products such as sauerkraut (including vegan kimchi), probiotic beverages, and plant-based snacks. “Many of the investments that General Mills has made so far have skewed toward plant-based products,” Fortune writer John Kell said in a recent feature about the investment, and added, “Farmhouse Culture fits into that trend neatly as well.” Farmhouse Culture joins General Mills’ growing vegan investment portfolio which includes kale chip company Rhythm Superfoods, plant-based protein bar-maker D’s Naturals, and vegan cheese brand Kite Hill.

More News

Target Severs Ties with Hampton Creek

Just Mayo and other vegan products will not be returning to Target despite FDA clearance.
Read More »

Natalie Portman to Receive Vegan Activism Award

The Environmental Media Academy will honor the actress for her promotion of a plant-based diet.
Read More »

Trump Dumps Climate Change Advisory Board

The administration let the Advisory Committee for the Sustained National Climate Assessment dissolve as part of its ongoing effort to distance the United States from the world's environmental crisis.
Read More »

UC Berkeley Opens New Plant-Based Meat Lab

The university aims to be at the forefront of discovering plant-based alternatives to eradicate the meat industry.
Read More »

Al Gore's New "Resign Trump" Video Promotes Veganism

A new viral video interview with the eco-warrior politician promotes consuming a plant-based diet to fight climate change.
Read More »

This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

More Videos »