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Danone Leads $30M Investment in Plant-Based Brand

The dairy conglomerate continues to expand its portfolio, this time with coconut water brand Harmless Harvest, with the aim of capitalizing on the boom of the plant-based industry.

Coconut water brand Harmless Harvest secured a $30 million investment last week led by Danone Manifesto Ventures (DMV)—the investment arm of food brand Danone. Managing Director of DMV Laurent Marcel expressed that the investment is an opportunity to capitalize on the booming plant-based sector. “Harmless Harvest is a unique U.S. brand with a strong consumer base and a great growth potential in the attractive plant-based category,” Marcel said. “Harmless Harvest and Danone have highly aligned values combining business growth ambitions with a commitment to healthier nutrition and sustainable business practices.” Last year, Danone completed a $12.5 billion acquisition of WhiteWave Foods (parent company of plant-based brands Vega, Silk, So Delicious, and Alpro) to become “DanonWave” and committed $60 million to expand Silk’s Virginia plant-based milk production facility.

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Tyson to Launch Plant-Based Meal Bowls

The meat company is disrupting itself to stay competitive as consumer habits shift toward animal-free foods.
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Pregnant Sisters Launch Vegan Dessert Sushi Brand

Vegan Rice Krispies Treats stand-in for sushi rice, and gelatin-free candies replace fish in creations made by sisters Kasia Mierzejewska and Emilia Augustyn for their allergen-free brand Sweet Sushi Factory.
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PG Tips Creates New Tea Aimed at Vegan Consumers

The nearly 90-year-old tea brand formulated a new blend that pairs perfectly with plant-based milk.
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Australia's First Vegan Hotel Restaurant Opens in March

New eatery Alibi—featuring a menu developed by vegan restaurateur Matthew Kenney—will occupy the ground floor of Ovolo Hotel in Sydney.
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Miami's Plant-Based SEED Food & Wine Festival Debuts in LA

SEED and Eat Drink Vegan will join forces this year to bring an epic vegan festival to Los Angeles.
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This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

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