News

McDonald's Expands McVegan Burger Across Nordic Region

After a successful trial run in one Finnish location, the international chain's all-vegan burger will be available across locations in Sweden and Finland this month.

International fast-food chain McDonald’s announced this week that its McVegan burger will be available in locations across Finland and Sweden beginning December 28. McDonald’s launched the vegan burger—made with a soy patty and served with an eggless “McFeast” sauce—at one location in Tampere, Finland in October to test demand. “The trial in Finland in Tampere area restaurants and the positive feedback from our customers exceeded our expectation,” McDonald’s Finland Communications Director Heli Ryhänen told VegNews. “As a result, we decided to launch the McVegan nationwide.” McDonald’s partnered with food company Orkla Foods in Sweden to create a soy-based patty for the Swedish McVegan burger. “It is both fun and exciting that we have started cooperation with Orkla Foods Sweden and their brand Anamma,” McDonald’s Head of Food Strategy Staffan Ekstam said. “That means we can work with the best in the industry when it comes to vegan products and that we can offer our guests a vegan burger developed in Sweden. Our ambition is that there will be something on our menu for all 400,000 guests visiting us every day, and with McVegan we are expanding our offer further.” While Ryhänen said she is not aware of plans to expand the offering to McDonald’s locations in other countries, she revealed that new product launches are decided by management at franchise locations.

More News

Dairy Farmers Make Beer as Milk Industry Sours

Massachusetts dairy farm Carter & Stevens converted part of its facility into a brewery to offset losses incurred by low prices and decreased demand for milk.
Read More »

The Hamptons Gets Its First Vegan Café

New York's luxury vacation destination will soon be home to the Plant Based Coffee Shop, where hearty vegan food will make for a cruelty-free getaway.
Read More »

CA Senate Passes Mandatory Vegan Prison-Food Bill

State prisons, nursing homes, and hospitals may soon be required to have at least one plant-based meal option.
Read More »

Natalie Portman Survives Fiery Vegan Wings on Hot Ones

The vegan actress makes her way through the gamut of hot sauces on the series as she explains her dedication to veganism and promotes documentary Eating Animals.
Read More »

Prince's Estate Pledges to Remain Meat-Free

To pay respect to the late artist—an avid animal-rights advocate and rumored vegan—Paisley Park will maintain its meat-free policy.
Read More »

This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

More Videos »