News

Plant-Based Product Sales Triple Since 2016

New market research shows a surge in online vegan product sales, as consumers become more conscious.

New data gathered by market research firm 1010Data found that the online sale of products with a plant-based claim increased 2.7 times in the previous year. Protein powders accounted for 78 percent of product sales—with books and protein shakes at five percent each—and the top three most popular brands were reported to be Vega, Orgain, and Garden of Life. “Consumers are getting more conscious,” the report stated. “They’re mindful of the products they put in and on their bodies and the environmental impact they have. As this consciousness increases, manufacturers are taking note.” The report stated that searches for the term “plant-based” tripled in the period between March 2016 and July 2017, with a noticeable spike in March 2017—which 1010Data attributed to the release of vegan documentary What the Health. Samir Bhavnani, the area vice president of 1010Data, tells VegNews that Netflix has made vegan documentaries more widely accessible to consumers and advises that “food companies may be wise to double down focus on plant-based options.”

More News

Study: Young People Optimistic About a Meat-Free World

A survey of 13,000 people in 14 countries found that living in a world where meat is no longer derived from animals makes them feel positive about the future.
Read More »

Teenager Opens Vegan Café in England

Purity Petal Café—opened by 19-year-old Maria Rose—becomes the first vegan eatery in the Barnstaple area of North Devon, England.
Read More »

Green Day and Kat Von D Collaborate on Vegan Eyeliner

Billie Joe Armstrong has teamed with vegan beauty mogul Kat Von D on her upcoming, animal-friendly makeup product.
Read More »

All-You-Can-Eat Vegan Pizza Night Hits Liverpool

Liverpool's Santa Maluco entices diners with unlimited wood-fired vegan pizzas featuring mock duck, vegan cheese, and Big Mac sauce.
Read More »

Danone's New Vegan Brands Drive $760M Profit Spike

The $12.5 billion acquisition of WhiteWave—known for its plant-based brands—proves to be a profitable move for the French yogurt brand.
Read More »

This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

More Videos »