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Macadamia-Based Vegan Milk Hits Walmart This Winter

Milkademia is expanding to the big-box retailer to sell cow-free beverages to a larger consumer base.

In a recent interview with media outlet Quartz, vegan milk company Milkadamia CEO Jim Richards revealed that his flagship macadamia nut-based milk will debut at Walmart in January. The company takes a creative approach in its marketing of vegan milk by tapping into sarcastic cliches that surround the “clean eating” movement. Richards markets Milkademia’s products as being sourced from “free-range trees,” explaining that the macadamia-nut trees Milkadamia uses are not linked to irrigation systems—which often deplete aquifers. The company also advertises its vegan milk as a replacement for dairy, stating that “milk is moot.” Milkademia debuted two years ago, and its four flavors—Original, Unsweetened, Unsweetened Vanilla, and Latte Da—are currently available at 5,000 retail outlets, including nationwide independent grocers and Amazon.com.

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Pamela Anderson Urges Kim Kardashian to Ditch Fur

The actress appears on Good Morning Britain to nudge the reality star to make more compassionate fashion choices.
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Pret's Eight Top-Sellers are Vegan Dishes

Pret A Manger CEO says he underestimated the strength of the vegan movement, as vegan dishes are increasing the company's sales by 70 percent.
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Canada's Major Dairy Brand Eyes Plant-Based Industry

Dairy processor Saputo's CEO is actively looking for plant-based partners to expand into the lucrative dairy-free industry.
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Vegan Comfort Food Eatery Lands in Indianapolis

The city known for chain restaurants and steakhouses will soon be home to all-vegan eatery Three Carrots.
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Massive Vegan Arts Festival Hits New York City

The weekend-long Compassion Arts Festival will feature poetry, theater, photography, and music that link the arts to veganism.
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This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

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