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Tyson Increases Investment in Vegan Brand Beyond Meat

The meat company is looking to expand its holding in the vegan company as the plant-based protein industry continues to boom.

Meat company Tyson Foods announced yesterday that it raised its holding by an undisclosed percentage in plant-based brand Beyond Meat. Tyson—the world’s largest meat producer—initially invested in the company in exchange for a five-percent stake in October and revealed this week that it participated in Beyond Meat’s most current investment round, which raised $55 million. On a recent North Carolina Public Radio show, Tyson CEO Tom Hayes explained the company’s strategy, stating that the meat giant is looking to support products that consumers want, which includes plant-based alternatives to meat. The company's popular vegan burger, the Beyond Burger, launched in the meat department at a Colorado Whole Foods Market last year and, with the help of capital funding, recently hit the milestone of 5,000 points of distribution nationwide, including grocery chains Safeway, Krogers, and Stater Bros., along with nearly 500 locations of fast-food restaurant TGI Fridays.

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Meaty Vegan Shop Sister Seitan Opens in UK

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Vegan Runner Breaks Guinness Record in Cow Costume

Plant-based athlete Fiona Oaks battled Norway's freezing rain and 20-mile-per-hour winds to gain the Guiness Book of World Record title of the fastest woman to complete a half-marathon wearing a costume.
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Costco Debuts $5 Vegan Breakfast Bowls Nationwide

The food court at the big-box retailer is about to get a lot more refreshing thanks to a plant-based berry-and-granola-loaded açaí bowl, available by the end of this month at locations nationwide.
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Montreal Bans Cruel Horse-Drawn Carriages

Beginning on New Year's Eve 2019, horses will no longer be forced to pull passengers across the cobblestone streets of the Canadian city.
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New Locator Finds Vegan Food at Ballparks

New guide Veggie Happy helps sports fans locate vegan options at stadiums nationwide.
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This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

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