News

Forbes: "Dairy-Free Milk is Draining the Dairy Industry"

The popular publication says vegan milk continues to make strides while dairy goes down the drain.

In a recent feature published by popular media outlet Forbes, writer Michael Pellman Rowland argues that plant-based milk is effectively bringing down the dairy industry. Rowland presents his argument in two parts: “The Best of Times” (or the remarkable boom of the plant-based milk industry) and “The Worst of Times” (or the dairy industry’s continuing economic downfall). “The growing popularity of dairy-free milk is slowly draining the American dairy industry,” Rowland writes, before pointing to the conflict surrounding the Dairy Pride Act (DPA)—legislation proposed by a group of congressmen from dairy-producing states that aims to ban the word “milk” from plant-based products. Those supporting the DPA claim that the term “milk” can only be used for products containing animal secretions and claims that plant-based milks are misleading to consumers. Those opposing DPA claim the legislation would serve only to protect the fledgling dairy industry from competition, and would violate corporate First Amendment free speech rights. Rowland envisions that the “battle for the milk mustache will only intensify” in coming years and concludes his analysis by stating, “It seems consumers are waking up to the realities around dairy and changing their behavior at the grocery store.” Recent market research studies predict that the plant-based milk industry will reach $35 billion by 2024, while consumer reports predict dairy consumption will fall by 11 percent by 2020.

More News

Muay Thai Fighter to Open Vegan Bakery in NYC

Vegan chef Watt Sriboonruang's Rawsome Bakery will land on Orchard Street in Manhattan—further veganizing a street occupied by vegan apparel company MooShoes and vegan store Orchard Grocer.
Read More »

Vegan Brand Breaks Indiegogo's Crowdfunding Record

Vegan meal shake startup Bear Brands raised more than $65,000 from 250 backers in the first day of its crowdfunding campaign.
Read More »

Playboy Playmate Amanda Cerny is Vegan

The former Playmate and current YouTube comedian confirms that she would never promote beef jerky to her 19 million social media followers because she is vegan.
Read More »

Luxe Department Stores Launch Decadent Vegan Menu

Harvey Nichols stores across the UK now serve upscale vegan dishes and wines at its seven locations.
Read More »

Mosa Meat to Debut Slaughter-Free Meat by 2020

The European company that made the first lab-grown hamburger—for a cost of $325,000—will soon debut on menus at upscale restaurants.
Read More »

This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

More Videos »