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Cow-Free Milk Wins First Place Sustainability Award

Startup plant-based milk company Muufri is looking to make “the milk of the future.”

San Francisco-based startup Muufri has won an international sustainability award for its potential to sharply reduce greenhouse gas emissions in its cow-free milk production. The Dutch Postcode Lottery Green Challenge, the world’s largest competition in the field of sustainability innovation, named Muufri runner-up, awarding the company $225,000 to help bring its “brewed” product to the market. Muufri has identified the key proteins, fats, vitamins, and minerals in dairy in order to “[assemble] the milk of the future by combining these elements in exact ratios optimized for human health.” The impact of such a product would not only help address climate change—preliminary testing showed the Muufri process generates 35 to 65 percent fewer greenhouse gas emissions than traditional dairy farming—but would eliminate problems such as overproduction of animal waste, overuse of land, and the misdirection and waste of resources to farmed animals. Once it hits large-scale production, Muufri would join a bevvy of other non-dairy milks currently revolutionizing the market.

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Muay Thai Fighter to Open Vegan Bakery in NYC

Vegan chef Watt Sriboonruang's Rawsome Bakery will land on Orchard Street in Manhattan—further veganizing a street occupied by vegan apparel company MooShoes and vegan store Orchard Grocer.
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Vegan Brand Breaks Indiegogo's Crowdfunding Record

Vegan meal shake startup Bear Brands raised more than $65,000 from 250 backers in the first day of its crowdfunding campaign.
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Playboy Playmate Amanda Cerny is Vegan

The former Playmate and current YouTube comedian confirms that she would never promote beef jerky to her 19 million social media followers because she is vegan.
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Luxe Department Stores Launch Decadent Vegan Menu

Harvey Nichols stores across the UK now serve upscale vegan dishes and wines at its seven locations.
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Mosa Meat to Debut Slaughter-Free Meat by 2020

The European company that made the first lab-grown hamburger—for a cost of $325,000—will soon debut on menus at upscale restaurants.
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This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

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