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#Veganlife Tweets Increase by 85 Percent Since 2016

BBC News reports that the rise of vegan campaign Veganuary—which gained 78,000 participants this year—is helping veganism boom on Twitter.

A recent feature published by BBC News focused on the impact vegan campaign Veganuary has had on dietary choices since its launch five years ago. The story examined a number of shifts in that time period, highlighting celebrities such as musician Miley Cyrus, champion race car driver Lewis Hamilton, and singer Ariana Grande who have chosen to go vegan. Writer Nesta McGregor also revealed that vegan-themed posts on social media platforms have increased substantially. “Twitter has reported an 85-percent increase in the number of posts containing #veganlife since 2016,” McGregor wrote. Veganuary co-founder Matthew Glover revealed that participants in the campaign—who pledge to eschew animal products for the month of January—have increased from 1,500 in 2014 to 78,000 during this year’s campaign. “What is so very exciting is that 67 percent of people who responded to our 2017 survey told us they were still vegan six months later," Glover said. Earlier this year, BBC News credited social media platforms such as Instagram and YouTube for propelling veganism into a profitable global industry in a feature titled, “Veganism: How a Maligned Movement Went Mainstream.”

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NYC All-You-Can-Eat Ice Cream Fest Offers Vegan Scoops

Three-day festival Scooper Bowl in Bryant Park will treat guests to ice cream of every variety, including dairy-free scoops from Van Leeuwen, Ben & Jerry's, and Häagen-Dazs.
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Animal Ag Companies Fined $29M for Destroying Amazon

The government of Brazil slapped a hefty fine on feed suppliers to meat and dairy companies that sell to McDonald's, Burger King, and Walmart for destroying the country's biodiverse Cerrado region for profit.
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Moby Retires from Touring to Focus on Activism

…and to make vegan smoothies every morning after waking up in his own bed.
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UK Version of Beyond Burger Expands Across London

British vegan brand Moving Mountains expands its B12 burger to five locations of meat-centric chain Dirty Bones—where it will be served topped with vegan mac and cheese.
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Legendary Canadian Rugby Player Starts Vegan Cheese Brand

Nick Blevins' vegan lifestyle improved his performance on the field so much that he established a plant-based cheese and yogurt company to educate others on the benefits of plants.
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This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

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