News

Vegan Pie Filling Sales Spike by 357 Percent

New data shows that consumers are increasingly flocking to plant-based Thanksgiving foods.

Data revealed this week by media outlet Foodnavigator USA shows that sales of vegan pie filling increased by 357 percent in the three weeks leading to Thanksgiving last year. The data was collected by research firm The Nielsen Company, which revealed increased sales in various categories of plant-based foods. Nielsen found that sales of vegan salad toppings were up by 393 percent, and sales of vegan bread and stuffing rose by 179 percent in that time period. In the week before Thanksgiving last year, sales of Brussels sprouts totaled $4.3 million, while sales of kale came in at $4 million, with consumers buying 483,000 pounds of fresh pumpkin and 17 million pounds of fresh cranberries. Overall, in 2016, Nielsen found that 39 percent of consumers chose to exclude meat from their Thanksgiving tables. Nielsen’s data is consistent with current trends predicted by other research firms, including last month’s report compiled by market analyst firm Baum + Whiteman that named plant-based foods the mega-trend to watch in 2018.

More News

Luxury Hotel Adds Vegan Butchers’ Meats to Menus

The Herbivorous Butcher's vegan meats are now available at luxe Loews Minneapolis Hotel as part of the chain's new Flavor by Loews Hotels initiative.
Read More »

Miyoko's Debuts Philadelphia-Style Vegan Cream Cheese

The vegan cheese company is expanding its product line thanks to a new state-of-the-art factory.
Read More »

Vegan Ground Beef Expands to 600 Stores in Denmark

Dansk Supermarked—the country's largest retailer—has made the Danish version of Beyond Burger available to 1.5 million shoppers.
Read More »

Vice News Likens Dairy Farm to The Handmaid's Tale

A Michigan dairy farmer forcibly impregnates cows with embryos of elite cows to create genetically superior animals, unlike the dystopian storyline of Hulu original The Handmaid's Tale.
Read More »

Indian Startup Debuts Vegan Mutton

Good Dot has developed a vegan replacement for mutton—India's second most-consumed meat—in an effort to fight the country's increased meat consumption.
Read More »

This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

More Videos »