News

British Men Go Vegan to Impress Dates

Survey found that opting for a vegan diet, and sticking with it, is amongst the top 40 changes UK men make to be more appealing to love matches.

A new survey conducted by dating platform EliteSingles revealed the top 40 behavioral changes British men undertake to impress potential mates. Researchers asked 1,323 UK-based men about how they change their preferences in order to impress a new partner and compiled a list of the most common responses. In addition to admitting that they will refrain from smoking, pretend to like Bridget Jones movies, and buy more expensive shower gels, the men revealed they would embark on a vegan diet—the 35th most popular response. Choosing a vegetarian diet made the list as well, ranking at number 31. Nearly one-fifth of the men surveyed said they maintained the behavioral change throughout the relationship. “When we meet a new partner,” EliteSingles spokesperson said, “we want to put our best foot forward to make sure we impress.” An experiment conducted earlier this year in Australia revealed that men with vegan Tinder profiles fared far better than those touting bacon.

More News

James Cameron Invests in Vegan Protein Facility

The famed filmmaker is helping the shift toward plant-based protein by funding the world's largest organic pea protein-processing facility.
Read More »

Beyond Burger Debuts at TGI Fridays

Vegan brand Beyond Meat announces its largest retail partnership to date with the launch of its plant-based patty at participating TGI Fridays in the greater Boston area.
Read More »

Colorado Beef Ranch Turns into Vegan Animal Sanctuary

The Surf and Turf Animal Sanctuary now protects animals that were previously destined to be killed after ranch owners adopt a cruelty-free lifestyle.
Read More »

Vegan Rock Star is Face of Lululemon's Men's Campaign

The revered yoga apparel company's new Strength to Be campaign—focused on redefining the meaning of masculinity—features adamant vegan and punk rocker John Joseph.
Read More »

Pizza Hut Launches Vegan Cheese

The international pizza chain adds Violife vegan cheese to five UK locations to gauge consumer interest.
Read More »

This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

More Videos »