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Macadamia-Based Vegan Milk Hits Walmart This Winter

Milkadamia is expanding to the big-box retailer to sell cow-free beverages to a larger consumer base.

In a recent interview with media outlet Quartz, vegan milk company Milkadamia CEO Jim Richards revealed that his flagship macadamia nut-based milk will debut at Walmart in January. The company takes a creative approach in its marketing of vegan milk by tapping into sarcastic cliches that surround the “clean eating” movement. Richards markets Milkadamia’s products as being sourced from “free-range trees,” explaining that the macadamia-nut trees Milkadamia uses are not linked to irrigation systems—which often deplete aquifers. The company also advertises its vegan milk as a replacement for dairy, stating that “milk is moot.” Milkadamia debuted two years ago, and its four flavors—Original, Unsweetened, Unsweetened Vanilla, and Latte Da—are currently available at 5,000 retail outlets, including nationwide independent grocers and Amazon.com.

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Cargill Invests in Plant-Based Protein

The animal agriculture feed supplier joins PURIS—the largest pea-protein producer in North America—in its mission to create sustainable plant-based foods.
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Muay Thai Fighter to Open Vegan Bakery in NYC

Vegan chef Watt Sriboonruang's Rawsome Bakery will land on Orchard Street in Manhattan—further veganizing a street occupied by vegan apparel company MooShoes and vegan store Orchard Grocer.
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Vegan Brand Breaks Indiegogo's Crowdfunding Record

Vegan meal shake startup Bear Brands raised more than $65,000 from 250 backers in the first day of its crowdfunding campaign.
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Playboy Playmate Amanda Cerny is Vegan

The former Playmate and current YouTube comedian confirms that she would never promote beef jerky to her 19 million social media followers because she is vegan.
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Luxe Department Stores Launch Decadent Vegan Menu

Harvey Nichols stores across the UK now serve upscale vegan dishes and wines at its seven locations.
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This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

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