Vegan Burger Chain Expands to the East Coast

Plant-based chain Next Level Burger will open its sixth location inside a Brooklyn, NY Whole Foods 365 store next month.

Plant-based burger chain Next Level Burger will open its first location on the East Coast on January 31. The sixth location of NLB will be inside of Whole Foods 365 store in the Fort Greene neighborhood in Brooklyn, NY, with a separate seating area. The chain serves veganized American comfort foods such as dairy-free chili cheese fries, coconut-based milkshakes, and burgers—offered with either a house-made vegan patty or the Beyond Burger patty. The flagship location of NLB was founded in 2014 by husband-and-wife team Matthew and Cierra de Gruyter with the mission of bringing wholesome, plant-based options to Bend, OR. The duo has since opened several locations, expanding outside of Oregon in August with a Seattle outpost inside a Whole Foods Market. Earlier this month, NLB opened its first California location inside of a Whole Foods 365 in Concord. "We hope to bring the burger revolution to one of the greatest cities on the planet," Matthew de Gruyter told VegNews in regard to NLB's East Coast expansion, "and believe it’s a bold and awesome next step for the reinvention of the all-American burger joint."

More News

QDOBA Now Offers Price Cut for Vegans

The Mexican-inspired chain launched the Vegetarian Tier to give a discount to customers who order meat-free meals.
Read More »

Biotech Startup Develops Fungus-Based Clean Pet Food

New biotechnology company Wild Earth plans to disrupt the $30 billion pet food industry with nutritionally complete, animal-free proteins.
Read More »

Portland Pub Replaces Beef and Lamb with Vegan Burger

The White Owl Social Club will no longer serve beef and lamb burgers, and instead offer the Impossible Burger to reduce its environmental impact.
Read More »

W London Hotel to Offer Vegan Menu

The internationally inspired menu was created in honor of chef Ravinder Bhogal’s vegan niece.
Read More »

Saudis Go Vegan to Curb Obesity Epidemic

Residents of Saudi Arabia have the support of vegan Prince Khaled Alwaleed bin Talal Al Saud, who plans to open 10 vegan restaurants in the region by 2020.
Read More »

This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

More Videos »