VegNews Daily

Commercial Targets McDonald’s

New PCRM commercial targets McDonald’s and resolves for a vegetarian diet.

The Physicians Committee for Responsible Medicine (PCRM) is airing a commercial Thursday, September 16, in Washington, DC, that targets McDonald’s. The commercial features a deceased man holding a half-eaten hamburger, and ends with McDonald’s golden arches on his feet and the words “I was lovin’ it.” An announcer then says, “High cholesterol, high blood pressure, heart disease. Tonight, make it vegetarian.” Washington, DC, has the second highest rate of heart disease in the nation and more fast-food restaurants than eight other cities of similar size. PCRM plans to urge DC Mayor Adrian Fenty to set a moratorium on new fast-food restaurants. PCRM—which recently launched the Kickstart iPhone app in an effort to facilitate users’ transition to a vegan diet—is also considering airing the commercial in cities such as Chicago, Los Angeles, and Detroit.

 Comments

Texas University Opens Vegan-Friendly Dining Hall

From sushi to waffles, vegan options are plentiful at the new University of Texas at Dallas cafeteria.
Read More »

Cleveland Latest City to Join Meatless Monday Campaign

The mayor has signed a resolution to encourage its community to go vegetarian at least once a week.
Read More »

SeaWorld Stock Continues to Plummet

Shares drop 30 percent and Southwest Airlines abandons long-time partnership due to negative publicity surrounding the aquatic park.
Read More »

Arby's Introduces $10 All-Meat Sandwich

Clocking in at 1200 calories and 48 grams of fat, the fast-food chain debuts the “Meat Mountain”.
Read More »

Actress Pamela Anderson Protests Ice Bucket Challenge

The former Baywatch star says the organization behind the now-viral campaign supports animal testing.
Read More »

This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

More Videos »