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New NYC Soul Food Restaurant Launches Kickstarter

The team behind Seasoned Vegan hopes to raise $20,000 to go toward operating costs for their Harlem eatery.

If a Kickstarter fundraising campaign is successful, New York City’s famed Harlem neighborhood may soon be home to a new all-vegan soul food restaurant. Seasoned Vegan is poised to become Harlem’s first full-service vegan restaurant, offering traditional soul-food standbys with gourmet flair, with dishes such as mac and cheese, barbecue ribs, and crawfish-style yams. Mother-and-son duo Brenda and Aaron Beener hope the restaurant will provide a healthy haven for Harlem residents, who often lack healthy food options. “One of our goals, quite simply, is to increase longevity and improve the health of the neighborhood we love,” says Brenda, who will serve as the restaurant’s chef. The pair is looking to raise $20,000 by the end of the month, which will help them cover a portion of their start-up costs.

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