VegNews Daily

Mercy For Animals to Expand Pro-Veg TV Ad Campaign

The ads, which criticize the horrors of factory farming, are scheduled to air on a variety of networks this month.

Welfare organization Mercy For Animals is expanding its pro-vegetarian TV ad campaign, with segments from the national campaign slated to air on popular channels such as Bravo, VH1, Oxygen, and E! later this month. The ads, which garnered millions of views after premiering on MTV last fall, are designed to promote the veg lifestyle by exposing viewers to the cruel conditions animals face on factory farms and at slaughterhouses—each segment juxtaposes common scenarios of people buying meat with footage of farm animals suffering in industrial farming systems. By bringing its message to mainstream media outlets across the country, MFA hopes to encourage a diverse audience of consumers to rethink their dietary choices.

Kraft Heinz Looks to Invest in Plant-Based Startups

The food corporation launches incubator Springboard Brands to support new companies creating foods of the future.
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Toronto's Vegan Bake-Off Crowns Best Plant-Based Bakers

Dessert lovers devoured cakes, brownies, and macarons in an effort to crown the city's best vegan bakers.
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MLB Ballparks Nationwide Debut New Vegan Options

This season, baseball fans can snack on vegan nachos, Impossible Burgers, cauliflower cheesesteaks, and more at stadiums across the country.
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Daiya Debuts Line of Vegan Ice Cream Bars

The vegan brand expands its product line to include ice cream, burritos, new yogurt options, and cheese sticks.
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Cory Booker Dishes on Whole Food Plant-Based Journey

The outspoken vegan New Jersey Senator takes to social media to encourage his fans to be kind to themselves and others.
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This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

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