VegNews Daily

Mercy For Animals to Expand Pro-Veg TV Ad Campaign

The ads, which criticize the horrors of factory farming, are scheduled to air on a variety of networks this month.

Welfare organization Mercy For Animals is expanding its pro-vegetarian TV ad campaign, with segments from the national campaign slated to air on popular channels such as Bravo, VH1, Oxygen, and E! later this month. The ads, which garnered millions of views after premiering on MTV last fall, are designed to promote the veg lifestyle by exposing viewers to the cruel conditions animals face on factory farms and at slaughterhouses—each segment juxtaposes common scenarios of people buying meat with footage of farm animals suffering in industrial farming systems. By bringing its message to mainstream media outlets across the country, MFA hopes to encourage a diverse audience of consumers to rethink their dietary choices.

Avocados That Last 50 Percent Longer Debut at Costco

The popular toast-topper is wrapped in an organic plant-based preservation skin made by tech company Apeel Sciences.
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80-Year-Old Food Brand Goes Vegan

Heritage Health Food plans to transition its entire brand to be free of animal products by 2019 and launch innovative new vegan foods geared to mainstream markets.
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Canada's Senate Passes Cruelty-Free Cosmetics Act

Cruel cosmetic testing on animals may soon become a thing of the past in Canada.
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Month-Long Vegan Festival Kicks Off in London

V For festival will hosts events featuring vegan food, cruelty-free fashion, art, and fitness throughout the month of August.
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Vegan Cheese Sales Spike by 45 Percent in 52 Weeks

Consumer research firm Nielsen reveals new consumer statistics, including that African-Americans are 48 percent more likely than the average American consumer to purchase vegan food.
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This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

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