VegNews Daily

Pro Athletes and British Royalty Fight Poaching

An NBA player, a soccer legend, and the Duke of Cambridge star in two new PSAs to urge the public not to buy rhino horns or ivory.

Elephant and rhino populations are plummeting due to the rising demand for ivory and horns in Vietnam and China. In response, NBA tall-man Yao Ming, soccer celebrity David Beckham, and the Duke of Cambridge are teaming up with the organization WildAid and the British-based collaborative United for Wildlife to create two public service announcements to alert the masses about the deadly cost of purchasing the exotic animal products. WildAid reports that as of September 5, there have been at least 618 rhinos killed this year, and according to South Africa's Department of Environmental Affairs, nearly 25,000 elephants are hunted down annually for their precious ivory. “When I learned of the current poaching levels in Africa, I immediately agreed to help get this message out,” said Beckham. “It is shocking to think that we could lose these animals from the wild in our lifetimes.”

 Comments

USDA Survey: Farmers' Markets Are Booming

Farmers' markets look to expand to meet higher demand.
Read More »

Yahoo Celebrates 10-Year Anniversary of Babycakes NYC

Website hails NYC vegan bakery a "trailblazer."
Read More »

Woodstock Farm Animal Sanctuary Opens New Location

In honor of its new location, the animal sanctuary is hosting a vegan bash this weekend in Upstate New York.
Read More »

Consumers: We Want More Plant-Based Protein

A new study reveals consumers want more plant-based options than the food service industry is providing.
Read More »

Documentary Shows Life of an Undercover Investigator

New film highlights the experience of an activist‘s time on a factory farm.
Read More »

This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

More Videos »