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Kat Von D Unveils Limited Edition Vegan Eyeshadow Palette

Famed tattoo artist teases social media fans with grayscale filter but later reveals jewel-toned shadows of her newest vegan palette.

Celebrity tattoo and makeup artist Kat Von D recently launched the brand-new, limited edition vegan eyeshadow palette Serpentina. Von D teased Snapchat followers with an early reveal of Kat Von D Beauty’s Serpentina manipulated with a grayscale filter. However, the palette—which will launch July 5 on Sephora.com—is comprised of eight jewel tones, including a rich maroon Bloodmilk, slate-colored Medusa, and purple-hued Venom made using cruelty-free pigments and processes. The artist has been an active member of the vegan community and recently donated $50,000 to animal-rights organization Mercy For Animals.

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Ben & Jerry's Debuts Two New Vegan Ice Cream Flavors

Non-dairy pints now comprise 20 percent of the iconic ice cream brand's products thanks to the addition of two vegan versions of fan-favorite flavors.
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Norway Bans Fur Farms

New legislation will shut down the country's 300 fur farms—that produce nearly 1 million animals annually—by 2025.
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Kat Von D Beauty Debuts 40 New Vegan Lipsticks

Fan favorite Studded Kiss lipstick returns in a wide range of colors made with a new animal-free, highly pigmented formula.
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Thousands Take BuzzFeed's Vegan Quiz

Popular new quiz uncovers vegans' favorite meat substitutes, worst annoyances with meat-eaters, and frequency of nutritional yeast usage.
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Fake Sanctuary Scams Vegans for More than $35,000

Suspect Trey West allegedly took advantage of animal lovers using a falsified GoFundMe campaign under the name Friends Not Food Sanctuary.
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This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

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