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Millennials Driving Decrease in Dairy Demand

"It's a demographic time bomb," say the United Dairy Farmers in the UK.

The United Kingdom dairy industry is in crisis, and Chief Executive of United Dairy Farmers David Dobbin says millennials are the reason why. According to a recent study, the number of vegans in Britain has increased by 360 percent in the last decade—a statistic driven by those in the 15 to 34 age bracket. “It’s a demographic time bomb,” Dobbin said at a recent conference in Belfast. “If we don’t address the problem now, then we are facing a fall-off in demand for dairy.” Dobbin plans to launch a campaign to promote the health benefits of consuming dairy three times a day, despite scientific research that has debunked numerous myths regarding the benefits of dairy consumption. Conversely, plant-based dairy alternatives are experiencing record growth. The dairy-free market is expected to grow to $35 billion by 2024, and large dairy companies have moved into the plant-based industry to stay competitive, as evidenced by Danone’s recent acquisition of WhiteWave Foods, the umbrella company to vegan businesses So Delicious, Vega, and Silk.

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Kroger Launches Vegan Recipe Contest

Food Network chef Ellie Krieger will choose the winning recipe, and prizes include $1,000 cash, a Vitamix, and more.
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Vegan Shoe Brand MINK Sells 10,000 Pairs in 2018

Sales of the brand's vegan Louboutin-style shoes increased dramatically since 2006, and it now caters to celebrity clients such as Miley Cyrus.
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Global Pizza Chain Adds Vegan Cheese to US Locations

International pizza chain Piola now features Follow Your Heart's vegan cheese at 10 locations across Texas, Florida, North Carolina, and Virginia.
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DIY Asian Bowl Chain Adds Vegan Meat to Menu

Wok Box in Canada sees opportunity to grow a new customer base with plant-based protein options.
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Kat Von D Plans to Throw a Big Fat Vegan Wedding

The pregnant makeup mogul will throw a vegan wedding bash where guests will receive a custom-made Kat Von D Beauty lipstick.
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This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

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