News

Kat Von D Drops Vegan Makeup Brush Set

The vegan activist and makeup mogul takes the next step in transitioning her brand Kat Von D Beauty to being completely cruelty-free with high-performing, synthetic brushes.

Vegan activist and beauty mogul Kat Von D announced this week the upcoming release of an entire line of vegan makeup brushes made with synthetic fibers. “We are living in amazing times right now where technology is making it so easy to make compassionate choices in the products we purchase without having to exploit animals,” Von D said to her 3.6 million Instagram followers. The makeup/tattoo artist committed to veganizing her entire beauty brand last year and has since debuted several vegan items—including an animal-free version of popular Shade + Light contour palette. Outside of the beauty industry, Von D supports animal-rights organizations such as Mercy For Animals and attended the Animal Rights National Conference in Washington, DC last weekend. Von D is also working on a 26-style vegan shoe line set to debut by the end of this year.

More News

Ben & Jerry's Asks Fans to Pick New Vegan Flavor

The ice cream giant is crowdsourcing its next non-dairy flavor to add to its seven-pint line.
Read More »

Seven Schools in Los Angeles Adopt Vegan Lunch Program

Starting this September, children at several Los Angeles area schools will enjoy vegan burgers, subs, and tamales for lunch thanks to joint efforts by animal-rights activists.
Read More »

NadaMoo! Hosts Game of Thrones Ice Cream Contest

The vegan company's "Game of Spoons" contest will select seven winners from seven kingdoms to choose seven ice cream flavors in honor of the popular show's HBO finale.
Read More »

Scientists Find New Health Benefits in Avocado Waste

New research finds that the husk surrounding an avocado pit might halt the growth of tumors, treat heart disease, and be used as a plant-based additive in cosmetics.
Read More »

Target Severs Ties with Hampton Creek

Just Mayo and other vegan products will not be returning to Target despite FDA clearance.
Read More »

This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

More Videos »