News

More Than One Quarter of Brits Slash Meat Intake

New market research reveals a large number of British people have reduced their meat consumption in the previous six months.

A new study compiled by market research firm Mintel found that 28 percent of British residents have drastically reduced their meat intake in the six-month period ending in March 2017. The study also found that 54 percent of people cited animal welfare as the main reason for ditching meat, with environmental reasons being most important to those under 25 years of age. Overall, women under 25 years of age are most likely to follow a meatless diet, while 50 percent of Brits have sampled meat-free products within the study period. “Lifestyle trends are helping to broaden the appeal of these products,” Mintel Senior Food Analyst Emma Clifford said. “Most notably, many consumers are becoming more vigilant about the amount of meat in their diet. Increased innovation, with a big new product development push from brands in 2016, and growing mainstream availability of these products, has also underpinned this positive performance.” The consumption of meat in the United Kingdom has dropped since the World Health Organization re-classified processed meat in the same carcinogenic category as cigarettes in 2015.

More News

NYC All-You-Can-Eat Ice Cream Fest Offers Vegan Scoops

Three-day festival Scooper Bowl in Bryant Park will treat guests to ice cream of every variety, including dairy-free scoops from Van Leeuwen, Ben & Jerry's, and Häagen-Dazs.
Read More »

Animal Ag Companies Fined $29M for Destroying Amazon

The government of Brazil slapped a hefty fine on feed suppliers to meat and dairy companies that sell to McDonald's, Burger King, and Walmart for destroying the country's biodiverse Cerrado region for profit.
Read More »

Moby Retires from Touring to Focus on Activism

…and to make vegan smoothies every morning after waking up in his own bed.
Read More »

UK Version of Beyond Burger Expands Across London

British vegan brand Moving Mountains expands its B12 burger to five locations of meat-centric chain Dirty Bones—where it will be served topped with vegan mac and cheese.
Read More »

Legendary Canadian Rugby Player Starts Vegan Cheese Brand

Nick Blevins' vegan lifestyle improved his performance on the field so much that he established a plant-based cheese and yogurt company to educate others on the benefits of plants.
Read More »

This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

More Videos »