Today's Top Stories
The Race to Replace Chicken: Impossible Foods Is Launching Vegan Chicken Nuggets
On the heels of Beyond Meat’s chicken tenders launch, Impossible Foods unveils Impossible Chicken Nuggets, its first vegan chicken product coming to the foodservice sector this fall.
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Popularity of Impossible Foods and Beyond Meat Is Saving 250,000 Animals Annually
When meat-eating consumers purchase plant-based burgers and vegan sausages at places such as Burger King and Dunkin’, less animals are slaughtered for food according to research by World Animal Protection.
Today's Top Stories
Impossible Foods’ First TV Commercial Will Challenge Meat Like Never Before
Impossible Foods’ new “We Are Meat” ad campaign is targeted at meat-eaters and sends the message that meat does not have to come from animals.
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Impossible Foods CEO Is “Dead Serious” About Making All Food Animals Obsolete by 2035
Pat Brown says it’s “game over” for the meat industry and “they just don’t realize it yet.”
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Impossible Foods Partners with Colin Kaepernick’s Social-Justice Program to Fight Food Insecurity
In partnership with the athlete’s Know Your Rights Camp—which operates summer camps for children of color across the United States—Impossible Foods is making plant-based meat donations to fight food insecurity.
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With Price Drop, Impossible Foods Takes First Step In Becoming Cheaper than Animal Meat
Distributors of Impossible Foods’ plant-based products will enjoy a price cut of approximately 15 percent as the company moves forward with its mission to eliminate animals from the food system by 2035.
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Impossible Foods Is Now Certified for School Lunches. Its Meatless Tacos and Spaghetti Are Coming to Cafeterias Nationwide
After receiving the Child Nutrition label from the USDA, Impossible Foods is bringing its plant-based meats to school cafeterias to help kids fight climate change with better food choices.
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Impossible Foods Is Now Developing Dairy-Identical Milk from Plants
The startup is also doubling its research and development team to help meet its goal of replacing all animal-derived foods with plant-based alternatives by 2035.
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Impossible’s Plant-Based Pork Has Only Been Sold at Starbucks, Burger King, and Jamba. Now, It’s Coming to 13,000 Grocery Stores.
Impossible Foods’ plant-based sausage is made to mimic pork on every level and will be available in Spicy and Savory flavors at 13,000 retailers nationwide.
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Rumor Has It: Impossible Foods to Go Public with $10 Billion IPO
Sources say that Impossible Foods is looking to go public in the next 12 months.
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Impossible Foods “on Track” to Make Plant-Based Bacon
The company CEO Pat Brown reveals that the bacon will be released once Impossible Foods makes it taste so good that even a “hardcore bacon worshiper thinks it’s awesomely delicious.”
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Taco Bell Will Add Vegan Meat to Menu Next Year
New CEO Mark King has already met with Beyond Meat and Impossible Foods but has yet decided which plant-based company Taco Bell will partner with on the menu update.