VegNews Daily

Chipotle Plans to Expand Sofritas Option Beyond CA

The fast food chain has announced it will begin offering its vegan tofu filling in the Pacific Northwest.

Mexican fast food chain Chipotle will expand the test market for Sofritas to the Pacific Northwest, reports Bloomberg Businessweek. “We’re expanding the Sofritas test to include our restaurants in the Pacific Northwest this month, and we’re considering additional markets this fall,” shared restaurant founder Steve Ells during a recent company earnings call. After last February’s Northern California debut of the non-genetically modified braised tofu filling from local supplier Hodo Soy, Chipotle tested the option in Southern California, and within months Sofritas made its way onto all California Chipotle menus. The vegan option makes up four to five percent of the fast food chain’s sales in California, and Chipotle hopes Sofritas will continue to appeal to health-conscious diners beyond just the vegan community.

Photo credit: Chipotle 

Baileys Releases Vegan Irish Cream

Almond milk-based beverage Almande is Baileys foray into growing dairy-free market.
Read More »

Sia Gives $100,000 to Animal-Loving Survivor Contestant

Fan-favorite Tai Trang won over viewers’ hearts when he adopted Mark the chicken as a companion animal, saving him from being eaten by fellow contestants.
Read More »

UK’s First-Ever Vegan Billboards Go Up

Billboards displaying slogans such as “Vegan because my milk is for my babies not for you” are plastered around the city of Bristol, England.
Read More »

New Documentary Follows People with "Veggie-Full Lives"

From a vegan rapper to a pair of butchers, MorningStar Farms’ new film explores the ways everyday people are making more veg-friendly choices.
Read More »

First Vegan Burger to be Sold Alongside Meat Debuts

Beyond Meat has invested more than seven years of research into the making of this new “breathtaking” option, dubbed “plant-based burger 5.0.”
Read More »

This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

More Videos »