News

Impossible Burger Makes West Coast Debut

"Bleeding" vegan burger hits three restaurant menus across California.

Impossible Burger makes its anticipated West Coast debut at three California restaurants today. The “bleeding” vegan burger (made with coconut oil and potato starch, and appearing “bloody” because of heme) will be available on menus at two San Francisco restaurants—La Jardinière and Cockscomb—along with chef Tal Ronnen’s Los Angeles vegan eatery Crossroads Kitchen. Chef Traci Des Jardins of La Jardinière—who serves on the advisory board of Impossible Foods—will prepare her version with caramelized onions, avocado, and special sauce while chef Cockscomb Chris Cosentino’s will feature caramelized onions, lettuce, dijon, and (non-vegan) gruyere cheese. Impossible Foods is intentionally limiting the roll-out of its debut product to high-end restaurants nationwide. In the future, the Bill Gates-backed company plans to make its burger available on grocery store shelves alongside Beyond Meat’s Beyond Burger, currently available in the meat department of select Whole Foods Markets. Until today, Impossible Burger was exclusively available at New York restaurant Momofuku Nishi owned by acclaimed chef David Chang who added it to the menu after he sampled the burger in July and exclaimed, “I tasted the future, and it was vegan.”

More News

Vegan Kitty-Themed Lipstick Will Benefit Cat Rescue

Lime Crime is stepping up for animals by donating proceeds from new cat-centric makeup line to felines in need.
Read More »

Mexican Restaurant in Sydney Goes Fully Vegan

Bad Hombres will be the first 100 percent plant-based Mexican and Latin American eatery in Sydney.
Read More »

Printing Company Working to Veganize English Money

Banknote printing company is developing new money that doesn’t contain animal fat.
Read More »

Beyond Burger Expands to 280 Safeway Stores

Beyond Meat's vegan burger patties will soon be available at the meat department in supermarket chain Safeway across California, Nevada, and Hawaii.
Read More »

Brazilian Meat Scandal Execs Fined $70 Million

Seven executives from JBS—the world's largest meat-producing company—entered a plea bargain last week after a raid uncovered rotten, acid-tainted meat at 21 of its facilities.
Read More »

This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

More Videos »