VegNews Daily

COK Pro-Veg Commercials to Re-Launch this Fall

Compassion Over Killing’s award-winning commercials are set to re-launch fall 2012 with supporting donations being matched up to $75,000.

Adding to its incredibly successful “We Love Subway” campaign, nonprofit Compassion Over Killing continues to make waves with its award-winning pro-vegetarian commercial “A Side of Truth.” The commercial, which launched nationwide in 2009, is set to re-launch this fall on major networks including MTV, Comedy Central, and Animal Planet in addition to online video hub hulu.com. Feedback has been so overwhelmingly positive that the animal-rights organization hopes to expand its reach even further, and is seeking a boost in donations this August, which will be matched by a generous backer up to $75,000.

Photo via cok.net

Unilever Chefs Draft Manifesto with Plant-Based Goals

Worldwide chefs are creating a manifesto that will help restructure global food systems to reduce waste, promote healthier eating, and focus more on plant-based ingredients.
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Study Finds Mushrooms are as Filling as Meat

Participants who consumed white button mushrooms twice per day reported feeling fuller and more satiated than those who consumed meat.
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Study: Young People Optimistic About a Meat-Free World

A survey of 13,000 people in 14 countries found that living in a world where meat is no longer derived from animals makes them feel positive about the future.
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Teenager Opens Vegan Café in England

Purity Petal Café—opened by 19-year-old Maria Rose—becomes the first vegan eatery in the Barnstaple area of North Devon, England.
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Green Day and Kat Von D Collaborate on Vegan Eyeliner

Billie Joe Armstrong has teamed with vegan beauty mogul Kat Von D on her upcoming, animal-friendly makeup product.
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This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

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