VegNews Daily

COK Pro-Veg Commercials to Re-Launch this Fall

Compassion Over Killing’s award-winning commercials are set to re-launch fall 2012 with supporting donations being matched up to $75,000.

Adding to its incredibly successful “We Love Subway” campaign, nonprofit Compassion Over Killing continues to make waves with its award-winning pro-vegetarian commercial “A Side of Truth.” The commercial, which launched nationwide in 2009, is set to re-launch this fall on major networks including MTV, Comedy Central, and Animal Planet in addition to online video hub hulu.com. Feedback has been so overwhelmingly positive that the animal-rights organization hopes to expand its reach even further, and is seeking a boost in donations this August, which will be matched by a generous backer up to $75,000.

Photo via cok.net

Brothers Row Across Atlantic to Dispel Vegan Myths

Jude Massey and Greg Bailey are currently in the middle of the Atlantic ocean, rowing for hours and eating only plant-based meals to show that animal products are not necessary for extreme athletic abilities.
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Stand-Up Comic Adam Sank Goes Vegan for the Animals

The funnyman credits documentary What the Health for pushing him from vegetarianism to veganism.
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Cargill Invests in Plant-Based Protein

The animal agriculture feed supplier joins PURIS—the largest pea-protein producer in North America—in its mission to create sustainable plant-based foods.
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Muay Thai Fighter to Open Vegan Bakery in NYC

Vegan chef Watt Sriboonruang's Rawsome Bakery will land on Orchard Street in Manhattan—further veganizing a street occupied by vegan apparel company MooShoes and vegan store Orchard Grocer.
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Vegan Brand Breaks Indiegogo's Crowdfunding Record

Vegan meal shake startup Bear Brands raised more than $65,000 from 250 backers in the first day of its crowdfunding campaign.
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This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

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