Joy Kingdom Facebook Game Benefits Real Animals
The new social media game challenges players to earn “joy” that is translated into funding for animal causes.
Sojo Studios, the gaming company responsible for the philanthropic game “WeTopia” benefitting children’s charities, is back with a second installment. In Joy Kingdom, benefiting the Humane Society of the United States, Best Friends Animal Society, and Farm Sanctuary, players help Amani, King of the Animal Spirits, rebuild the animal kingdom after its “joy” is stolen away by shadows. As players work together, they earn joy as a currency, and are able to contribute to their charity of choice to fund real-world projects. The funding is thanks in part to Sojo’s partnership with Ellen DeGeneres and additional support from Justin Bieber. “Joy Kingdom is fun, and I’m excited about how many animals we’re gonna help,” says DeGeneres. “I hope that when my fans play Joy Kingdom they feel the same way,” adds Bieber.
Documentary About Animal History Raising Funds
Animals: A Parallel History will examine how views of animals have changed in the modern age.
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Austin, TX Named Most Veg-Friendly City in US
In addition to being known as the nation’s live music capital, Austin has garnered a reputation as a mecca of plant-based foods.
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Tropical Smoothie Café Will Offer Beyond Meat
Customers can now enjoy a sandwich or salad filled with plant-based meat at one of the national smoothie chain’s 300 locations.
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Arrest Made in Major European Horse Meat Scandal
Dutch authorities have made an arrest related to the recent scandal of mislabeled horse meat throughout Europe.
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Vegan Egg Company Receives $1 Million in Funding
Founders Fund chose to back Hampton Creek Foods as its first culinary startup investment.
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More Flashbacks
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- Rehoboth Beach VegFest Set to Take Place June 1
- Vegan Chef to be Featured on Food Network’s Chopped
- UK Kicks Off National Vegetarian Week Festivities
- A Fitness and Food Venture Takes to Indiegogo
- Factory Farm Manure May Be Causing Explosions
- Dun-Well Doughnuts Entered in Business Competition
- Vegan Baker Uses Kickstarter to Launch Business
- Vegan Ice Cream Hitting New York City Streets
- New Casual Vegan Eatery Opening in Los Angeles
- Vancouver: Citywide Meatless Monday Celebration
- Chicago’s Vegan Eatery Kitchen 17 Recently Opened
- Rally at the Capitol to Prevent Horse Slaughter
- Kaiser Permanente Encourages Plant-Based Diets
- De Rossi Shares Recipe For Ellen’s Favorite Dish
- Starbucks Rolls Out Veg Salad On its Spring Menu
- World’s First Lab-Grown Hamburger to Be Eaten Soon
