VegNews Daily

Students Paid to Watch Animal Slaughter Videos

Mercy For Animals is giving one dollar to every person who will watch a video clip of Farm to Fridge.

Mercy For Animals’ latest marketing initiative targeting college students involves “paid-per-view” booths that ask students to view a four-minute clip of Farm to Fridge, a documentary detailing the vicious nature of slaughterhouses, in exchange for one dollar. MFA reports the video segments have left most viewers completely shocked and determined to give up meat, and has posted several pictures of viewers covering their faces and looking at the screen in disbelief on the group’s blog. MFA has also partnered with several student animal-rights groups across the nation, allowing them to set up their own paid-per-view events and spread awareness about the cruelty that takes place at factory farms.

 Comments

Shape Magazine Spotlights Plant-Based Meat Company

The health and fitness magazine interviewed Beyond Meat’s founder and CEO Ethan Brown.
Read More »

VegSwap Allows Backyard Farmers to Trade Produce

The online network will will work to end food waste by enabling UK residents with green thumbs to share the fruits of their labors.
Read More »

Rehoboth Beach VegFest Set to Take Place June 1

Delaware-area residents will be able to sample fare from veg vendors and listen to veganism’s leading advocates at this free event.
Read More »

Vegan Chef to be Featured on Food Network’s Chopped

Popular vegan restaurant Vedge’s chef Rich Landau will be duking it out with fellow contestants on the hit show next month.
Read More »

UK Kicks Off National Vegetarian Week Festivities

May 20 to 26 is the UK’s official meat-free week, marked with special events and promotions.
Read More »

This Week on VegNews TV: Go behind the scenes of Mercy for Animals' Justice for All event with Heidi Rayden who interviews compassionate stars.

More Videos »