VegNews Daily

Today Show Anchor Campaigns for Animal Rescue

As part of its “Today Takes Action” series, NBC will air an animal adoption public advertisement across the United States.

The Humane Society of the United States, Maddie’s Fund, and Today anchor Natalie Morales teamed up for a week-long public service announcement campaign to promote pet shelter adoptions and reduce euthanasia in the US. The recent collaboration is part of “Today Takes Action,” a series that features different personalities from the show advocating for campaigns of their choice. Morales, who has done animal rescue projects with Today in the past, has an adopted dog named Zara. The PSA, which is funded by the Ad Council’s federal and non-profit partners, will be aired on NBC channels throughout the country.

Dairy Industry Says Dairy is Great for Kids

A dairy industry-funded study found that dairy has health benefits for children amidst plant-based milk boom.
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Entire Town Gives Pepperoni Roll a Vegan Makeover

Every bakery in West Virginia's Marion County will swap out all of the animal products in traditional local dish, the pepperoni roll, for plant-based ingredients by 2018.
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Student Fights Against On-Campus Slaughterhouse

Colorado State University student Austin Joseph rejects plan for JBS—the world's largest meat producer—to set up slaughterhouse at the school's Fort Collins campus
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Quorn Gets Official Vegan Certification

UK's biggest meatless brand will now clearly label all of its vegan products.
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Wheat Protein to Reach $2 Billion by 2025

Despite the gluten-free craze, demand for meat alternatives is driving the value of seitan's main ingredient through the roof.
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This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

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