VegNews Daily

Joaquin Phoenix Drowns in New PETA Video

The vegan Hollywood actor humanizes the plight of fish by exposing the painful deaths thousands of them suffer through fishing.

Joaquin Phoenix, who has garnered critical acclaim and an Academy Award Best Actor nomination for his role in the 2012 film, The Master, put his acting skills to good use in a recent commercial for the People for the Ethical Treatment of Animals. The video draws a parallel between human drowning and the painful deaths many fish endure by showing Phoenix gasping for air underwater as he narrates, “In water, humans drown just as fish suffocate on land. Its slow and painful and frightening … Put yourself in their place. Try to relate.” PETA attempted to air the video during the Academy Awards but ABC deemed it “too political and controversial,” so it will be shown during Jimmy Kimmel Live after the Oscar ceremony.

Seafood Market Pleads Guilty to Lobster Cruelty

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Ritter Sport Debuts Its First Vegan Chocolate Bars

The company developed new, vegan-certified flavors to feed a growing vegan German population.
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Danone Cuts Dairy Ad Budget to Focus on Plants

The yogurt giant is restructuring to spend less on dairy advertising and shift focus on new plant-heavy acquisition WhiteWave.
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Muscle Milk Gets into the Plant-Based Protein Game

Company behind dairy-based Muscle Milk products releases aptly-named vegan line Evolve.
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School District Swaps Pepperoni Pizza for Plants

To increase its efforts in fighting global warming, the Oakland Unified School District replaced meat and cheese on school menus with plant-based alternatives.
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This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

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