Joaquin Phoenix Drowns in New PETA Video
The vegan Hollywood actor humanizes the plight of fish by exposing the painful deaths thousands of them suffer through fishing.
Joaquin Phoenix, who has garnered critical acclaim and an Academy Award Best Actor nomination for his role in the 2012 film, The Master, put his acting skills to good use in a recent commercial for the People for the Ethical Treatment of Animals. The video draws a parallel between human drowning and the painful deaths many fish endure by showing Phoenix gasping for air underwater as he narrates, “In water, humans drown just as fish suffocate on land. Its slow and painful and frightening … Put yourself in their place. Try to relate.” PETA attempted to air the video during the Academy Awards but ABC deemed it “too political and controversial,” so it will be shown during Jimmy Kimmel Live after the Oscar ceremony.
Vegan Egg Company Receives $1 Million in Funding
Founders Fund chose to back Hampton Creek Foods as its first culinary startup investment.
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PETA Uses CGI to Show the Suffering of Film Apes
The People for the Ethical Treatment of Animals personifies the plight of apes used in Hollywood productions in its new advertisement.
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River City’s Second-Annual Plant-Based Festival
Memphis, TN gears up for its yearly citywide vegan celebration on June 21.
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Shape Magazine Spotlights Plant-Based Meat Company
The health and fitness magazine interviewed Beyond Meat’s founder and CEO Ethan Brown.
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VegSwap Allows Backyard Farmers to Trade Produce
The online network will will work to end food waste by enabling UK residents with green thumbs to share the fruits of their labors.
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More Flashbacks
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- Factory Farm Manure May Be Causing Explosions
- Dun-Well Doughnuts Entered in Business Competition
- Vegan Baker Uses Kickstarter to Launch Business
- Vegan Ice Cream Hitting New York City Streets
- New Casual Vegan Eatery Opening in Los Angeles
- Vancouver: Citywide Meatless Monday Celebration
- Chicago’s Vegan Eatery Kitchen 17 Recently Opened
- Rally at the Capitol to Prevent Horse Slaughter
- Kaiser Permanente Encourages Plant-Based Diets
- De Rossi Shares Recipe For Ellen’s Favorite Dish
- Starbucks Rolls Out Veg Salad On its Spring Menu
- World’s First Lab-Grown Hamburger to Be Eaten Soon
- New Jersey Legislature Passes Gestation Crate Ban
- E! Proclaims Jackfruit the New Hot Veg Substitute
- Tennessee Ag-Gag Bill Killed by State Governor
- High Levels of Arsenic Discovered in Chicken Meat
