VegNews Daily

People Interact as Cows on a Virtual Reality Farm

Cyber technology at Stanford University brings factory farm exposure to a new, interactive level.

At Stanford University’s Virtual Human Interaction Lab, psychological analysis is combined with cutting edge technology to test the effects of empathy as subjects experience what it’s like to be a factory farm cow from a first-person perspective. Participants are immersed in a virtual reality world where they walk on their hands and feet, are prodded and electrocuted by workers, and finally are led off to the slaughterhouse. The subjects were then asked to record what they ate during the week after their virtual experience. The results have yet to be analyzed, but subjects have already testified that the Virtual Human Interaction Lab’s ability to induce empathy: “I truly felt like I was going to the slaughter house towards the end and I felt sad that I (as a cow) was going to die,” said one participant to ClimateWire.

Farmers Feed Cows Skittles as "Cheap Carbs"

A red Skittles spill on the roads of Wisconsin leads to the discovery that local farmers fatten cows up on candy.
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Veggie Burger Sales at Nordic "McDonald's" Quadruple

Sweden's popular chain fast-food restaurant Max introduced four meatless burgers last year and saw sales soar.
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New York Grilled Cheese Co. Debuts Vegan Option

The Florida-based shop launches a vegan melt to meet vocal customer demand.
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Herbivorous Butcher to Open Farm Animal Sanctuary

New sanctuary Herbivorous Acres was announced during celebration of vegan butcher shop's first anniversary.
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Eating Hot Red Chilli Peppers Prolongs Life

Mounting evidence points to the plant's life-preserving powers in protecting against obesity, cardiovascular disease, and more.
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This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

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