VegNews Daily

People Interact as Cows on a Virtual Reality Farm

Cyber technology at Stanford University brings factory farm exposure to a new, interactive level.

At Stanford University’s Virtual Human Interaction Lab, psychological analysis is combined with cutting edge technology to test the effects of empathy as subjects experience what it’s like to be a factory farm cow from a first-person perspective. Participants are immersed in a virtual reality world where they walk on their hands and feet, are prodded and electrocuted by workers, and finally are led off to the slaughterhouse. The subjects were then asked to record what they ate during the week after their virtual experience. The results have yet to be analyzed, but subjects have already testified that the Virtual Human Interaction Lab’s ability to induce empathy: “I truly felt like I was going to the slaughter house towards the end and I felt sad that I (as a cow) was going to die,” said one participant to ClimateWire.

NFL Players Fail Drug Tests From Eating Imported Meat

Football players are warned that consuming meat from China and Mexico can result in a violation of NFL drug policy.
Read More »

10 New “Hipster” Whole Foods Locations Announced

First two 365 by Whole Foods Market stores will feature full dine-in vegan restaurants and cafés.
Read More »

Wine Industry Magazine Promotes Vegan Fining Agent

Publication urges winemakers to address growing demand for vegan wine by replacing gelatin with pea protein.
Read More »

Thousands Wait in Line for UK Town’s First Veg Fest

Organizers of Dorset Vegan’s first vegan fair were shocked when more than 1,200 people showed up for the event.
Read More »

HSUS President Talks Veganism with Bill Maher

Wayne Pacelle of the Humane Society of the United States is a guest on the popular HBO news program.
Read More »

This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

More Videos »