Vegan Ben & Jerry's Line Takes Over the Internet
News of the ice cream company's new vegan line is covered by every media outlet from Forbes to TIME.
Last week, Ben & Jerry’s announced its highly anticipated line of vegan flavors—namely Chunky Monkey, Coffee Caramel Fudge, P.B. & Cookies, and Chocolate Fudge Brownie—and received an explosion of social media and mass news coverage. Ben & Jerry’s representative Lindsay Bumps told Fortune that “there’s clearly been a demand for a non-dairy line,” while company flavor guru Kirsten Schimoler explained the process of creating the new almond milk-based line to Forbes, revealing that the vegan Chunky Monkey flavor is closest to the original. From taste tests conducted live on Today—wherein host Hoda Kotb exclaimed, “Oh my God, I’m so happy!”—and video coverage on USA Today to write-ups on CNN Money, Inquisitr, TIME, and Gothamist, media outlets and vegan ice cream lovers alike can’t get enough of this internet-shattering news story. The company even received a “Proggy”—which stands for “progress”—award from People for the Ethical Treatment of Animals. Ben & Jerry’s regularly references cultural themes, with past flavors such as comedy news host Stephen Colbert-inspired Americone Dream and “Bernie’s Yearning”—a flavor dedicated to presidential candidate Bernie Sanders—and its new vegan line successfully captures popular culture once again.
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More Flashbacks
- Dairy Farmers to Slash Emissions by 40 Percent
- US Prisons to Start Offering Vegan Meals
- Houston to Open Vegan Ice Cream Shop
- Almond Milk Leads to 10,000 Fewer Dairy Cows in California
- New Study Shows Chicory Root Lowers Risk of Diabetes
- Activist Angela Davis Featured in Heroes Exhibit
- Dairy Farmer Charged with Killing Four Grizzly Bears
- UN Climate Discussion Fails to Address Meat Consumption
- Beloved Author Opens Second Restaurant in Brooklyn
- New York Burger Bar to Debut Monster Vegan Shake
- Ellie Goulding Speaks Out Against Meat
- Petition for Vegan Options at In-N-Out Gains Steam
- People Care More About Animals Than They Did in the 70s
- Tyson Will No Longer Stab Chickens in the Nostrils
- Young Hollywood Starlet Goes Vegan for the Animals
- Leather Handbag Company Launches First Vegan Line
- Plant-Based Industry Bolsters US Economy by $13.7 Billion
- Farmers' Market Eggs Just As Likely to Contain Salmonella
- Chinese Police Seize 1,000 Tons of Bleach-Soaked Meat
- Vegan Soccer League Wins Food Award
