News

Hard Rock Cafe Debuts Meatless Menu

In honor of World Vegetarian Month, the chain will roll out its first North American meat-free menu at 42 locations.

Global American comfort food chain Hard Rock Cafe will debut a meatless menu in honor of World Vegetarian Month at 42 locations across North America on October 3. The chain launched its vegetarian menu in response to customer demand. The limited-time meatless menu will feature several vegan options—such as the Fennel, Beet, & Orange Salad, and the Wascally Wabbit (pictured), a mocktail made with carrot, apple, and orange juice—along with the Ratatouille Wrap (vegan without aioli) and Pico de Quinoa Arugula Salad (vegan without Feta cheese). While Hard Rock previously launched meatless menus in other regions including Dubai and London, this marks the first time the chain took on the North American market. “Today, consumers are more demanding than ever,” Alex Merchan, Senior Director of Marketing for Hard Rock International says. “They want variety and shareable, immersive dining experiences, and we’ve seen more and more of our U.S. based-guests looking for meatless options while dining out.”

Photo courtesy of Hard Rock International

More News

Student Fights Against On-Campus Slaughterhouse

Colorado State University student Austin Joseph rejects plan for JBS—the world's largest meat producer—to set up slaughterhouse at the school's Fort Collins campus
Read More »

Quorn Gets Official Vegan Certification

UK's biggest meatless brand will now clearly label all of its vegan products.
Read More »

Wheat Protein to Reach $2 Billion by 2025

Despite the gluten-free craze, demand for meat alternatives is driving the value of seitan's main ingredient through the roof.
Read More »

"Being Kind is Cool" at New Vegan Scoop Shop

Austin's Vicecreme opens with a compassionate message and incredible vegan ice cream, banana-based soft serve, sundaes, shakes, and more.
Read More »

Victoria's Secret Model Helps Launch Vegan Shoe Line

South African supermodel Candice Swanepoel collaborated with LA-based shoe company Mara & Mine to create its first vegan collection.
Read More »

This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

More Videos »