News

Reebok to Debut Cotton and Corn Shoes

The sneaker brand's new shoes will feature entirely plant-based materials in an effort to move footwear in a more sustainable direction without the use of animal products.

Reebok will debut the first ever plant-based athletic shoe this fall. The Reebok Future Team developed the Cotton + Corn initiative, a program that reimagines sustainable footwear by relying on bio-based products—or plant materials that decompose after shoes are discarded. “Reebok is trying to clean up the entire life cycle of shoemaking: from what shoes are made of to where they end up,” Reebok Future Team’s vice president Bill McInnis says. Typically, shoes are made from materials that contain oil-based plastics and animal products that are eventually dumped into landfills where they remain for hundreds of years. The company’s new shoe will be made with a cotton upper and a corn-based sole, and Reebok plans to use the compost created from the plant-based shoes as part of the soil to grow materials for new shoes. “This is just the beginning for Reebok,” McInnis says. “We now have the formula to replicate this across a range of sneakers. This is the blueprint for a lot of shoes to come.” Within the last year, plant-based materials—including pineapple-based leather Piñatex—have made their way into the fashion industry as replacements for less sustainable (and ethical) products such as wool, leather, and plastic.

More News

Pro Skater Launches Vegan Converse Line

Kenny Anderson becomes the vegan voice within the Converse brand after the launch of new animal-free skating shoes.
Read More »

Hormel CEO Shifts Focus to Non-Meat Brands

James Snee says the brand behind SPAM plans to evolve in the plant-based direction.
Read More »

Former Dairy Brand Debuts Vegan Aquafaba Egg Replacer

New York-based Elmhurst launches new vegan products such as a packaged, easy-to-use egg replacer made from bean brine.
Read More »

Vegan Yoga Guru Stars in New Reality Series

Koya Webb will teach principles of nonviolence through veganism during the six-week docu-drama Yoga Girls.
Read More »

James Cameron Invests in Vegan Protein Facility

The famed filmmaker is helping the shift toward plant-based protein by funding the world's largest organic pea protein-processing facility.
Read More »

This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

More Videos »