News

Etnies Launches Cruelty-Free Shoe to Honor Vegan Skater

The high-performance Jameson shoe contains zero animal products thanks to skater Ryan Lay's vegan lifestyle.

Classic skateboarding footwear company Etnies recently launched the Jameson HT—a new all-vegan, high-performance shoe. The company collaborated with professional vegan skater Ryan Lay to create the canvas-based Jameson which features a hidden reinforced toe, specialized soles, and high-top design for added ankle support. Lay initially adopted a vegan diet to win a bet last December, and after reading about the animal agriculture industry, decided to maintain it. In a promotional video for the new shoe, Lay says, “For me, it just makes more sense to not eat animals,” adding, “I feel like it’s easier now more than ever.” The new shoe is inspired by vegan company Sheep Shoes—a brand Lay wore when he first began skating—and is available in two colors: black, and a design with farmed animals holding each other’s paws. Footwear companies continue to recognize the environmental and ethical impact of using animal-based materials, as evidenced by Reebok’s upcoming launch of a cotton- and corn-based shoe.

More News

James Cameron to Release Vegan Documentary

The Game Changers will highlight a broad range of plant-based athletes, soldiers, and cultural icons to show that nobody needs animal products to thrive.
Read More »

LA Bistro Debuts Adjacent Vegan Brewery

Los Angelenos can now pair Sage Vegan Bistro's plant-based pastries with cruelty-free craft beer in the eatery's new taproom.
Read More »

Meat Industry Asks EU to Ban "Meat" Label on Veg Food

European meat processors propose that consumers are misled by terms such as "vegetarian chicken" and "meat replacer."
Read More »

Leonardo DiCaprio Invests in Vegan Chickpea Brand

Vegan snack company HIPPEAS gets a celebrity capital boost to help hit the company's goal of tripling revenue this year.
Read More »

Pinterest Reports a 52 Percent Spike in Vegan Pins

The social media platform implemented new tools to make finding vegan posts easier after discovering a growing interest in cruelty-free living.
Read More »

This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

More Videos »