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Coca-Cola to Launch Vegan Smoothie Line in UK

The beverage giant is re-launching existing brand Adez in three coconut-, almond-, and oat-based smoothie flavors to capitalize on the growth of dairy-free demand.

Coca-Cola European Partners (CCEP) will launch the Adez line of vegan smoothies in March in the United Kingdom. The new line will feature plant-based milks in three flavors: Amazing Almond Mango-Passionfruit, Mighty Oat Strawberry Banana, and Courageous Coconut Berry. Coca-Cola bought the Adez brand—which launched in the UK in 2006—from Unilever in 2016 for $575 Canadian dollars ($466 USD). CCEP customer marketing director Simon Harrison believes re-launching the brand will be profitable, as demand for dairy-free products is on the rise in the UK. “There has been a lot of fantastic work done by other manufacturers in this area,” Harrison told media outlet The Grocer UK. “It is already such a bigger market than people would think. There are a lot of trends happening at the moment that we think this is a great fit for." At the recent dairy-industry conference in Glasgow, Scotland, sustainability expert Judith Capper predicted that if the dairy alternatives continue to grow, and consumers continue to learn about the negative impact of animal products, the entire dairy industry will collapse in no more than 10 years.

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Avengers Star Benedict Cumberbatch Goes Vegan

The British actor discussed his commitment to veganism in interviews promoting the new Avengers: Infinity War film.
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Dubai Dairy Brand Launches Vegan Milk Line

Koita Foods, which distributes its dairy products to the Ritz Carlton hotel, will now offer a dairy-free line made with almonds, oats, soy, and rice.
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Vegan Fish Steaks Launch at 150 British Pubs

Fish Steaks made by VBites—a vegan brand founded by vegan athlete Heather Mills in 1993—are now on the menu as vegan Fish and Chips at Greene King Flaming Grill.
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This Week on VegNews TV: The secret to these delightful sweet treats is white beans! Aylin Erman shows you how to make these simple blondies.

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