Kat Von D to Launch Vegan Shoe Line

The makeup mogul and vegan activist will add a vegan shoe brand to her growing roster of cruelty-free ventures.


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Makeup mogul, celebrity tattoo artist, and vegan activist Kat Von D announced last week that she will launch a vegan shoe line. “Final sketches of shoes I’m designing for my vegan shoe line are due tomorrow!!” Von D posted to her Facebook page. “Been drawing all day non-stop!” Von D is rumored to have partnered with Los Angeles-based vegan shoe company Mink in this venture and created a video tour of her own shoe closet—filled with a huge selection of unique shoes—as a glimpse into the type of footwear that will be available. The shoe line will be the newest vegan venture for Von D, who has been actively reformulating her makeup brand Kat Von D Beauty to be completely vegan—launching the carmine-free Shade + Light Contour Palette in August. Additionally, Von D recently raised more than $200,000 to benefit chimps rescued from laboratories by Project Chimp, expanded her makeup line to Ireland and the United Kingdom, and fed turkeys dinner for Thanksgiving (alongside fellow celebrities Moby and Jamie Kilstein) to raise awareness of the millions of turkeys slaughtered for the holidays.