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News

Makeup Brand Mecca Max Goes Vegan

The brand, sold at major Australian retailer Mecca, removed all animal products from its formulations to appeal to compassionate consumers.

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Fashion + Beauty

Crayola Debuts 58-Piece Vegan Beauty Line

The nostalgic coloring-book companion has partnered with British brand Asos to create a crayon-inspired, animal-free beauty line.

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Fashion + Beauty

Cruelty-Free Cosmetics Act Passes in California Senate

The sale of beauty products and ingredients that are tested on animals may soon be banned in California.

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Fashion + Beauty

Vegan Lipstick Brand Fights Gun Violence with New Shade

The “Fired Up” campaign, created by social-justice brand The Lipstick Lobby, features Sandy Hook, Columbine, Pulse Nightclub, and Parkland survivors and raises funding for gun-control advocacy organization The Brady Center.

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Makeup

UK Makeup Guru Says Vegan is “The Right Thing to Do”

Jessica Rose urges makeup artists to use only vegan products to avoid supporting animal exploitation for vanity’s sake.

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Fashion + Beauty

UK Vegan Beauty Products Sales Soar by 38 Percent

A new report shows that consumers are increasingly buying cruelty- and animal-free products to align with their ethics.

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Fashion + Beauty

10 Vegan Beauty Products at CVS That Will Save You Some Coin

Your local drugstore’s makeup aisles are full of cruelty-free hidden treasures.

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Makeup

POC-Owned Vegan Lipstick Brand Debuts at Target

Vegan Bawse Lady red lipstick, and other hues aimed at women of all skin tones, will be available at 100 Target stores by May.

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Celebrities

Kat Von D Honors Drag Queen Divine with New Makeup Line

The vegan makeup mogul has created an eyeshadow palette and lipstick to celebrate the life of the legendary drag queen and promote self-expression, artistry, and positivity.

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Products

Color-Changing Vegan Lipstick Lands in Oscars Gift Bag

This year’s Oscars nominees will be treated to three vegan lipsticks, filled with flower petals, by Blush & Whimsy that change color with lip temperature.

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Fashion + Beauty

Milk Makeup Brand is Now Fully Vegan

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Celebrities

Kat Von D Debuts Vegan Program for Makeup Artists

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News

Budget Beauty Brand Releases 24 Vegan Lipsticks

ColourPop’s new lipstick line features creamy matte hues available for $7 each.

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News

Vegan Saved by the Bell Lipstick Debuts

Bayside’s Lisa, Kelly, and Jessie will be represented by totally ’90s metallic hues in the new line by Sola Look.

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News

Kat Von D Beauty Debuts 40 New Vegan Lipsticks

Fan favorite Studded Kiss lipstick returns in a wide range of colors made with a new animal-free, highly pigmented formula.

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