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Glow up your makeup bag with these cruelty-free beauty essentials at one of the largest makeup retailers in the world.
The beauty giant takes a step in the right direction, marking a milestone in the global move toward ending cosmetics animal testing.
From muted lavender and cotton candy pink curls to fiery red and yellow hues, there’s a cruelty-free dye out there just right for you.
Your local drugstore’s makeup aisles are full of cruelty-free hidden treasures.
Ditch the plastic one shampoo bar at a time.
Kat Von D Beauty, founded by animal activist and entrepreneur Kat Von D, is promoting veganism through a month-long, multifaceted campaign of giveaways and experiences.
The brand, sold at major Australian retailer Mecca, removed all animal products from its formulations to appeal to compassionate consumers.
The nostalgic coloring-book companion has partnered with British brand Asos to create a crayon-inspired, animal-free beauty line.
The sale of beauty products and ingredients that are tested on animals may soon be banned in California.
The “Fired Up” campaign, created by social-justice brand The Lipstick Lobby, features Sandy Hook, Columbine, Pulse Nightclub, and Parkland survivors and raises funding for gun-control advocacy organization The Brady Center.
Jessica Rose urges makeup artists to use only vegan products to avoid supporting animal exploitation for vanity’s sake.
Cruelty-free companies are taking over the beauty industry, one liquid lipstick at a time.
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The beauty brand’s co-founder Dianna Ruth says animal products have no place in the beauty industry.
Professional makeup artists can now subscribe to Kat Von D’s Pro services to receive a number of member benefits and support animal-rights organization Mercy For Animals.
Vegan Bawse Lady red lipstick, and other hues aimed at women of all skin tones, will be available at 100 Target stores by May.
Ana Sofia Rodriguez
The vegan makeup mogul has created an eyeshadow palette and lipstick to celebrate the life of the legendary drag queen and promote self-expression, artistry, and positivity.
Make your Valentine’s Day even hotter with these all-vegan sexy shades for your lips.
This year’s Oscars nominees will be treated to three vegan lipsticks, filled with flower petals, by Blush & Whimsy that change color with lip temperature.