Buy Nothing Day

Media outlet encourages the global community not to buy into holiday consumerism.


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Tomorrow, Adbusters Media Foundation is promoting its Buy Nothing Day campaign to reduce consumption on Black Friday in North America. The media group is also promoting Buy Nothing Day abroad on November 28. Along with halting consumerism for the day, Adbusters is also encouraging people to shut off electricity and nonessential appliances and electronics—including cell phones and computers—and to abstain from driving vehicles. The idea behind the 24-hour consumption protest is to highlight how compulsory shopping for nonessentials has become and how dependent modern societies are on unsustainable resources.