Vegan Cosmetics Store Opens

New cruelty-free cosmetics website debuts.

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Compassionate consumers looking to stock up on cruelty-free cosmetics now have a new shopping option. Vegan Beauty Market, an online store owned and operated by Kelly Merkel, a vegan who became frustrated by the lack of a one-stop shop for cosmetics, offers customers everything from hair care to make up to sunscreen, and more. “Choosing beauty products that are completely cruelty-free should be fun and convenient. Now vegans have a central place to find amazing products for enhancing their everyday beauty,” says Merkel. A portion of the store’s proceeds will be donated to environmental and animal-rights causes.

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