PCRM Launches Vegan Resolution Program for 2013

The preventative medicine organization and famous vegans are teaming up to encourage people to make veganism part of their 2013 resolutions.

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The Physicians Committee for Responsible Medicine has launched its new program Vegan Resolution in an effort to inspire more people everywhere to adopt a plant-based diet in 2013. The online campaign encourages participants to go vegan for a week, a month or the entire year in an effort to boost their health, help animals, and reduce harm to the planet. The new program is endorsed by many familiar vegan faces, as well as omnivores who are adding in plant-based foods to their daily regimens. Included in the list of famous faces are actor and former Jackass daredevil Steve-O, who recently narrated Farm Sanctuary’s new film What Came Before; health and wellness expert Kathy Freston; and Vaute Couture founder Leanne Mai-ly Hilgart.