You Are 5 Minutes Away From Having the Perfect Vegan Winter Face

Get your seasonal glow in less time than it takes to brew your morning coffee.


If you’re anything like us, all you want come winter is moisture and an easy, rosy glow. Basically, we want to look the opposite of what winter can do to our faces if we don’t bathe it in a vial of oil every night. Once we lock down this hydration situation, the makeup goal is to do as little as possible to look alive and dewy (but not like we’re trying). Why? Because the time we don’t spend during December trying to perfect winged liner or contour like Kim K instead gets spent drinking vegan nog at holiday parties and cooking our way through The Edgy Veg: 138 Carnivore-Approved Vegan Recipes cookbook (hello, tomato bisque and grilled cheese combo!). To find out how to achieve the perfect five-minute face, we’re highlighting a few of our favorite vegan beauty products that helps us get a foolproof-but-fast winter glow.

We’re exploring a few different oils right now and loving WHYLD’s Youth Activating Elixir made with marula oil and Gaffer & Child’s argan-oil -based Hydrating Serum. A little bit of WHYLD’s new Dynamic Defense lotion, and we’re lubed up and ready to prime.

We’ve just not been that into sticky SPFs after discovering Coola’s Mineral SPF 30 Makeup Primer at natural beauty haven Credo. The product goes on like a slightly chalky primer and disappears like sun-protecting magic—the best of both worlds.

We’re not bothering with full-on foundation for this five-minute face. Instead, just a few strategic swipes of Arbonne’s new The Real Conceal Liquid Concealer under our eyes, around our noses, and wherever else is looking a little pinker than we’d like.

Our favorite new finds this season are One Over One’s Base Glow Sheer Light, which can go all over (but we use it like a traditional primer plus a generous swipe over eyelids), or Kjaer Weis’ solid Cream Highlighter (another Credo find). We started with cautious applications of both, but now we go wild to maximize that winter dewiness.

We’ve been using one little pot of Urban Decay Moondust eyeshadow in Diamond Dog after dark, and that’s it for serious nighttime dazzle. The product is buildable and sparkly in a way that doesn’t work for us during any other time of year.

Troublemaker is our new go-to for major lashes. In other words, it’s Diorshow gone vegan. The product is buildable, makes our lashes look fatter and longer, and doesn’t find its way underneath our eyes after 30 minutes like other vegan mascaras do.

To set everything, anywhere, we use La Bella Donna’s portable mineral SPF LBD powder in Sun because you can never have enough sun protection on your face (and because we know that some Botox and fillers aren’t vegan).

We’ve been into Thrive Causemetics’ Triple Threat Color Stick for an easy, natural boost of color to lips and cheeks. Bonus points for being made with vitamin C and primrose oil for extra hydration.

Founder of healthy, vegan city guidebook series and wellness blog Well + Away, Margaux Lushing is always looking for ways to KonMari her beauty routine without sacrificing results.

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