JCP Goes Fur-free

Rather than make the fur fly after the Humane Society called them out on a mislabeling mishap, JCPenney has responded by shedding it altogether. With more than 1,000 stores in 49 states, the retailer has become the first major department store to take such initiative, joining a growing list of 130+ other fur-free stores. Although the company has yet to make a formal announcement, its vice president, Robert Hood, confirmed the decision in a recent letter to the Humane Society. Founded on James Cash Penney’s philosophy of doing what is “right and just,” the company has long been a champion of environmental, social, and ethical initiatives. Let’s hope other department stores follow their honorable lead and let the original owners keep their fur.