2010 marks the 15th anniversary for animal-advocacy organization Compassion Over Killing (COK). COK was originally founded in 1995 by Paul Shapiro, the current senior director of the Humane Society of the United States’ (HSUS) factory-farming campaign. In its 15 year run, COK has directed campaigns against multiple organizations and factory farms, advocating for better animal welfare in animal agribusiness. Many of its campaigns have been successful, including BOCA brand’s elimination of eggs in all of its products, Kellogg reducing its egg use by one million eggs, and bringing light to the conditions behind “animal-friendly” labels. To celebrate its anniversary, a number of COK members are matching all donations to COK, up to $300,000.
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