Melie Bianco Bags Featured on Good Morning America

The vegan handbag line was featured on the ABC morning show’s Secret Deals and Steals.


Vegan handbag company Melie Bianco was featured yesterday on Good Morning America’s Secret Deals and Steals segment with Tory Johnson. Viewers of the morning show were treated to a discount on 11 styles from the affordable luxury retailer, resulting in some styles and colors quickly selling out. The cruelty-free line was founded in 2003 by a husband-and-wife duo inspired to bring designs spotted in major fashion magazines and stores to the everyday woman and vegan audience. “I design bags to reflect the season’s trends, but within a budget … women—especially working women—want high-end handbags, but at an affordable price,” explains Founder Melissa Song on The eco-friendly brand, which uses premium faux leather, has previously been featured in various publications including Vogue, Marie Claire, Glamour, InStyle, Lucky, and O, The Oprah Magazine.

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