Vegan-friendly beauty brand LUSH recently debuted its Christmas collection—a 100-item vegan line filled with classic and new products. Recent additions to the line include the Christmas Sweater Bath Bomb (a fizzy bomb infused with clove, coriander, and lemon printed with festive reindeer), Sugar Plum Fairy Lip Scrub (an exfoliating sugar scrub for lips infused with black currant flavor), Twilight Sprinkle Jar (a moon-shaped container housing lavender-infused powder that glitters when sprinkled on skin), and Berry Berry Christmas Naked Shower Gel (a package-free shower gel that foams like its bottled counterpart, infused with cranberry and blueberry juices). The line also includes wrapped Christmas gifts filled with an array of vegan bath products that are accented by ribbons and gift tags. “I am a vegan working in a vegetarian business,” LUSH ethical director Hilary Jones told VegNews, “and, having worked alongside the LUSH founders since 1995, I know there are some vegetarian ingredients which they like and which feel natural to them to use when formulating products.” Jones explained that while the company does not currently have a set plan to remove animal products from its formulations, she hopes that future generations of product innovators choose to work with vegan-only ingredients. “There is currently an enormous rise in young people adopting a vegan diet and lifestyle,” Jones said, “and this throws out hope for fast change in the world, especially now [that] the planet faces climate change and humanity tries to find ways to lessen its footprint.”
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