On July 19, Texas-based vegan ice cream brand NadaMoo! will begin a pop-up tour to bring its dairy-free ice cream to multiple cities in the United States. The NadaMoo! tour will include stops in Houston,TX on July 19–20; New Orleans, LA on July 22; Miami, FL on July 27–28; Atlanta, GA on August 2; Charleston, SC on August 3; Asheville, NC on August 4; Washington, DC on August 10; Philadelphia on August 11; and New York City on August 13–17. The brand plans to create spaces where guests can escape for the day and enjoy free scoops of coconut milk-based NadaMoo! ice cream in Vanilla … ahhh, Lotta Mint Chip, Peach Cobbler, and Birthday Cake Cookie Dough flavors. The pop-ups will also include an outdoor lounge area, a photo booth, and servers scooping NadaMoo! ice cream out of tricycles. “NadaMoo! has brought ice cream happiness to customers at retail locations for over 10 years now,” Max Haimowitz, NadaMoo! VP of Marketing, told VegNews. “In 2018, we opened our flagship Scoop Shop in our hometown of Austin, TX. After seeing both local and national excitement around our NadaMoo! Scoop Shop, we decided to continue to spread the joy and bring our dairy-free ice cream on the road. We plan to encourage our fans to get off their phones and Share Something Real, with our delicious and creamy coconut milk ice cream.” Earlier this year, NadaMoo! expanded distribution of its vegan ice cream pints to select Target, Walmart, and Jewel-Osco locations across the US and debuted in Canada via retailers Metro, Longo’s Markets, and Save-on-Foods.
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