Shoe Brand Transforms Into Vegan Grocery Store

London, England-based vegan shoe store Will’s Vegan Store recently launched a grocery delivery service. The certified carbon neutral company added the new Grocery Box service to its website, featuring nearly 1,000 vegan grocery products, in an effort to make it easier for people to live a vegan lifestyle. “I want to make good quality, sustainable vegan food available to more people,” the company posted on Instagram. “I’ve been working on this the past year but have been working flat out to get it launched right now, as it’s more relevant today than ever.” 

The Grocery Box offers delivery throughout the United Kingdom and Europe through the company’s plastic-free, carbon-neutral supply chain and plans to expand to the United States in the future. Grocery box also partners with local cooperatives and farms to introduce new brands and offerings to its customers, and works with local food banks to reduce food waste.