A recently launched website CrueltyFreeFace.com promotes and provides resources for using vegan makeup. The site was founded by makeup artist Melisser Elliot, whose goal of working exclusively with vegan makeup inspired her to create the database. The website is stocked with makeup tips, product recommendations, vegan companies, and how-to videos. What’s more, everything promoted on the site promises to be 100-percent vegan—no animal testing or animal products involved. Additionally, the website provides resources to help viewers understand why to choose cruelty-free makeup.
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